Privacy Policy

Last updated: April 16, 2021.

Body by Lara ("us", "we", or "our") operates https://bodybylara.com (the "Site"), and we are committed to protecting the privacy and security of our users' and visitors' personal information. This Privacy Policy ("Policy") informs you of our policies regarding the collection, use, and disclosure of personal information we receive from users of the Site.

Body by Lara is responsible for the personal information under its control. We have appointed a Privacy Officer and a Security Officer to ensure compliance with Canadian privacy legislation and fair information principles.

NOTICE AND COLLECTION

While using our Site, we may ask you to provide us with certain information that can be used to contact or identify you. "Personal information" is any information that is identifiable with you, as an individual. Personal information we collect may include:

  • Name
  • Mailing address
  • Telephone number
  • Email address
  • Date of birth
  • Billing Information/Credit history

Personal information, however, does not include your name, business title, or business address or business telephone number in your capacity as an employee of an organization. Body by Lara will only collect personal information by fair and lawful means.

Body by Lara collects personal information for the following purposes:

  • To establish and maintain responsible commercial relations with customers and to provide ongoing services
  • To understand customer needs and preferences
  • To develop and enhance market services
  • To meet legal and regulatory requirements
  • To respond to your inquiry when you contact us, request a download or request a demo
  • To send you our newsletter when you sign up for it, or you sign up to stay informed
  • To register you for events and conferences
  • To gather your opinion and feedback through surveys
  • To advise you about new products and services that may be of interest to you (provided that you can choose not to receive any invitations or direct mail from us by indicating your preference as outlined below under Contact Us)
  • Statistical analysis
  • Email newsletters
  • Other uses as may be permitted or required by applicable law

Your provision of personal information is voluntary.

Unless required by law, we shall not use or disclose your personal information for a new purpose not identified here.

Body By Lara understands the importance of protecting children's privacy, especially in an online environment. The Site covered by this Policy does not knowingly collect or maintain information about anyone under the age of 13.

CHOICE AND CONSENT

Body by Lara will describe the choices available to you prior to requesting your implicit or explicit consent with respect to the collection, use, and disclosure of your personal information (except in certain situations otherwise required by the law). Where it is reasonable to do so, we may rely on your implied consent. Otherwise, we will rely on explicit consent received directly from you to collect or use your personal information; for example, the collection of your personal information if you subscribe to a newsletter on the Site.

You may withdraw or modify your consent at any time through contacting Body by Lara's Privacy Officer at solutions@kidesign.io.

DATA USE AND RETENTION

Body by Lara limits the use of personal information to the purposes identified in this Policy and for which you have provided implicit or explicit consent. We retain personal information for only as long as it is necessary to fulfill the stated purposes of data collection, except with your consent or as required by law.

Personal information provided to us by users is primarily stored on servers in Canada and the United States.

Body by Lara will destroy personal information that is no longer needed.

DISCLOSURE TO THIRD PARTIES

Body by Lara does not transfer any personal information to third parties or service providers.

ACCESS

Body by Lara voluntarily provides individuals with access to their personal information for review or update. If you wish to access your personal information, to challenge its accuracy or update it to ensure completeness, you may email us at solutions@kidesign.io. Body By Lara will not release data unless the identity of the requester is authenticated, and we are able to ascertain that the information requested is linked to the requester.

We will provide a response within 30 days of receiving an access request. If under certain circumstances we are unable to fully separate your personal information from that of another individual, we will not be able to provide you with access to your information.

BREACH RESPONSE PROTOCOL

Body by Lara affirms its ability to promptly and appropriately respond to, contain, and mitigate the impact of a privacy or security breach or incident. Accordingly, Body by Lara has a documented Cybersecurity Incident Management policy and protocol to identify, manage, and resolve privacy and security breaches. Systems and documented processes are in place, with controls and audit trails, to respond to privacy and security breaches which occur as the result of loss, theft, unauthorized use, access, disclosure, copying, modification, or unauthorized or unsecured disposal of collected information.

WEB-TRACKING DISCLOSURE STATEMENT

The Body by Lara website uses cookies, web beacons, and tagging technologies, in order to improve usability, evaluate content popularity, personalize service user experience, improve the quality of our chatbot recommendations, and measure the advertising return on investment. Our AI processes also analyze the conversations between service users and the Body by Lara chatbot and create internal tags for each conversation.

USING GOOGLE ANALYTICS

We use Google Analytics to collect information about the use of our website. Google Analytics collects information such as how often users visit this site, what pages they visit when they do so, and what other sites they used prior to coming to this site. We use the information we get from Google Analytics only to improve this site. Google Analytics collects only the IP address assigned to you on the date you visit this site, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit this site, the cookie cannot be used by anyone but Google. Google's ability to use and share information collected by Google Analytics about your visits to this site is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. You can prevent Google Analytics from recognizing you on return visits to this site by disabling cookies on your browser.

Google Analytics employs cookies to define user sessions, which allows for the collection of data about how visitors are using the websites. Google Analytics uses only first-party cookies for data analysis.  This means that the cookies are linked to a specific website domain, and Google Analytics will only use that cookie data for statistical analysis related to your browsing behaviour on that specific website.  According to Google, the data collected cannot be altered or retrieved by services from other domains.

If you choose, you can opt out by turning off cookies in the preferences settings in your web browser. For more information on Google Analytics, please visit Google Analytics.

Google Analytics Cookie Usage on Websites:
https://developers.google.com/analytics/devguides/collection/gajs/cookie-usage

NEWSLETTER TRACKING

Body by Lara may sometimes use an online external platform to send out newsletters to those who have signed up for news at Body by Lara. This platform tracks users' interaction with the newsletter, including delivery and open and click rates, and can generate reporting on which device readers are using to open the newsletters.

YOUR WEB CONSENT

By communicating with us through our website, you are providing us, our agents or partners, or other third parties (e.g., Google Analytics) with your information, and are thus consenting to the collection, use, and disclosure of your information in accordance with this Privacy Policy.

SECURITY FOR PRIVACY

The security of your personal information is important to us. We follow industry best practices to safeguard data at rest or in transit against loss or theft, as well as unauthorized use, access, disclosure, copying, modification, retention, or disposal. We use a variety of physical, electronic, and procedural safeguards to protect all captured information.

However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security. Body by Lara protects personal information against unauthorized access in accordance with established policies and procedures. Information is protected by industry-best-practice security safeguards.

MONITORING AND ENFORCEMENT

Body by Lara monitors compliance with its privacy policies and procedures. Users may file privacy complaints and disputes by contacting Body by Lara's Privacy Officer at solutions@kidesign.io, who is accountable for our privacy compliance. Every privacy-related complaint will be acknowledged, documented, and investigated, with the results being provided to the complainant. If the complaint is found to be justified, appropriate measures will be taken as a result.

CHANGES TO THIS PRIVACY POLICY

This version of the Body by Lara Privacy Policy will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page.

We reserve the right to update or change our Privacy Policy at any time, and you should check this Privacy Policy periodically. Your continued use of the website after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.

If we make any material changes to this Privacy Policy, we will notify you either through the email address you have provided us, or by placing a prominent notice on our website.

CONTACT US

If you have any further questions about this Privacy Policy, please contact our Body by Lara Privacy Officer at: solutions@kidesign.io.